Tibits vegetarian restaurant: Fork

Post pobrano z: Tibits vegetarian restaurant: Fork

tibits_fork

For Tibits, a large vegetarian restaurant chain in Switserland, oversized forks have been produced to be fixed to trees in major parks and in main outdoor shopping areas all over Switserland. In an surprisingly new manner the freshness of Tibits food could thus be demonstrated to people walking by.

“Very, very fresh vegetarian food.”

Advertising Agency: Wirz/BBDO, Switzerland
Creative Director: Matthias Freuler
Art Director: Priscilla Kämpfer

Lamisil: Stop the spread

Post pobrano z: Lamisil: Stop the spread

lamisilambient

To highlight Lamisil as the most effective cure for athlete’s food, yet wit a limited media budget. In cooperation with InterSport, they placed a series of infected shoes in quarantine cages, complete with hidden speakers playing “infection” sounds, in the sport section of their retail shops. The action successfully targeted people as they pursued their sports hobbies – those activities where the change of catching athlete’s food is highest. The action only began in April and is still running. However all samples and flyers were taken within the first few days and in-store response has been fantastic.

Advertising Agency: Saatchi & Saatchi, Germany
Chief Creative Director: Burkhart von Scheven
Art Director: Patrick Ackmann
Copywriter: William John
Illustrator/Artist: Jethro Haynes