No-brainer copycat? / Cerveaux synchronisés?

Post pobrano z: No-brainer copycat? / Cerveaux synchronisés?

brainwomen1997 brainwomen2009
THE ORIGINAL?
Sexy Magazine – 1997
“We know what goes on in a man’s mind”
Source : BRONZE LION
Agency : Fischer Justus Total (Brazil)
LESS ORIGINAL :
FHM Magazine – 2009
Source : One Show Book Merit
Agency : Ogilvy & Mather (Singapore)
Reprendre un Lion de Bronze… voilà qui n’est pas très “intelligent”. On peut vraiment dire qu’ils ne se sont pas trop creusés les méninges.

Ritual Magazine: Dark Kids

Post pobrano z: Ritual Magazine: Dark Kids

“The bizarre case of Vladimir, who waketh up midnight. The first italian magazine of dark, gothic, electro, industrial music and culture. Ritual. Your dark side.”

“The weird and dreadful passion of Morgana, who had no friends. The first italian magazine of dark, gothic, electro, industrial music and culture. Ritual. Your dark side.”

“The ghoulish and gloomy story of Melissa and Mircalla, who never had the chance of being sisters. The first italian magazine of dark, gothic, electro, industrial music and culture. Ritual. Your dark side.”

Advertising Agency: Ogilvy & Mather, Rome, Italy
Executive Creative Director: Roberto Greco
Creative director: Elisa Pazi
Art Directors: Chiara Catalani, Elisa Pazi
Copywriter: Elisa Pazi
Photographer: Winkler+Noah