Magazine Luiza: Offer Shortener

Post pobrano z: Magazine Luiza: Offer Shortener

Magazine Luiza, one of the biggest department stores in Brazil, wanted to prove their prices are unbeatable and boost the sales of their online store.
Ogilvy Brazil created a new online tool, designed especially for Short Time Promotions. It’s a URL shortener that shortens prices.

Advertising Agency: Ogilvy & Mather, São Paulo, Brazil
Chief Creative Office: Anselmo Ramos
Executive Creative Directors: Claudio Lima, Fred Saldanha
Creative Directors: Fred Saldanha, Eduardo Marques
Head of Digital: Daniel Tártaro
Copywriter: Leandro Neves
Art Director: Micky Huang


IKEA: Change You View In The Kitchen

Post pobrano z: IKEA: Change You View In The Kitchen

Idea description: The task was to demonstrate IKEA kitchens, inspire people with features and smart solutions for everyday living. Solution: We created an interactive story online where visitors could travel through the kitchens by transmigrating from one character to another and see functional features from different perspectives: with the eyes of a grandma, a three-year-old, a cat and even a fly. Result:
In the first five months
22,168 visitors took a dive in aquarium by transmigrating into a fish;
87,204 slept on the kitchen floor by transmigrating into a dog;
28,321 flew in the kitchen as a fly;
65,480 performed a kitchen dance;
mixed 70,711 cocktails
and discovered 853,614 IKEA kitchen features.

Advertising Agency: BBDO, Russia
Internet agency: B-Reel
Creative directors: Roman Firainer, Yaroslav Orlov
Digital Creative Director: Kolya Fabrika
Copywriter: Yaroslav Orlov
Art director: Roman Firainer
Designer: Maksim Demkin
Multimedia-designers / programmers: Actionfilm


Udemy – Online Courses For Creatives (Giveaway Of 3 Courses You Want)

Post pobrano z: Udemy – Online Courses For Creatives (Giveaway Of 3 Courses You Want)

Advertise here with BSA

Today, everything around us are evolving very fast and we always need to stay up-to-date + learn new stuff to keep being a part of them.

If we take the work-life of a designer/developer as a base, there are many new tools, softwares and techniques appearing each day. Clients now expect websites with HTML5-CSS3 or more & more printing houses ask for .AI files rather than .EPS when you are about to get a business card printed.

Simply, there are always new things to learn. And, if you find it easier to learn from experts, there is Udemy, a place to find online courses on everything where the teachers are real experts.

Udemy is giving away free course of your choice to 3 WRD readers. Please check the details of the giveaway at the bottom of this post to join.

Udemy

Here are some of the popular courses which you may be interested in:

And, there are many other courses including free ones like the "iPhone App Design: How To Make A Top Selling iPhone App With Great Design" or "SEO Tips and Tricks with SEOmoz".

How to join the giveaway?

In order to get a chance to win one of the "1 any course you want" given away to 3 WRD readers:

  • create an Udemy account
  • and comment to this post (please mention your Udemy account e-mail in the "comment e-mail" field).

Winners will be selected randomly on 3 July 2012 (a week later) with the query below and announced as an update to this post .

SELECT * FROM wp_comments WHERE comment_post_id=3061 AND comment_approved=1 AND comment_type='' GROUP BY comment_author_email ORDER BY RAND() LIMIT 3

Good luck to all.

Advertisements:
Infragistics jQuery controls deliver the magic of HTML5, w/o sacrificing resources, time, or money.
Professional XHTML Admin Template ($15 Discount With The Code: WRD.)
SSLmatic – Cheap SSL Certificates (from $19.99/year)

Websockets For PHP – Ratchet

Post pobrano z: Websockets For PHP – Ratchet

Advertise here with BSA

A common PHP-powered website is expected to run a script on the server, its content being rendered as HTML, the output is displayed and connection is closed

Using Ratchet, a WebSockets library for PHP, the connection stays open and both the client + server can push data to each other which is perfect for live-apps.

Ratchet - PHP WebSockets

It consists of multiple components including:

  • IoServer (the core to handle the events)
  • WsServer (for communicating with W3C WebSocket API)
  • SessionProvider (for handling the sessions)
  • WampServer (provides the RPC and PubSub patterns)
  • FlashPolicy (Flash fallback for unsupported browsers)
  • IpBlackList (prevent any IPs from opening connections)

Ratchet is very well-documented and a nice chat demo exists which show its capabilities.

Advertisements:
Infragistics jQuery controls deliver the magic of HTML5, w/o sacrificing resources, time, or money.
Professional XHTML Admin Template ($15 Discount With The Code: WRD.)
SSLmatic – Cheap SSL Certificates (from $19.99/year)