Until now there hasn’t been a real effort to create a Joomla! 1.5 native e-commerce platform but that’s about to change. While there is an enormous need for such a system it is also a huge task to build. E-commerce is something different than running a website presenting content, it involves things like inventory and catalog management, customer management, payment handling and strong analytics options.
I’ve been involved in serious e-commerce quite a bit at a company that ran a whole portfolio of large stores with many millions of revenue and have learned that e-commerce isn’t just simply putting some products online and wait for customers to come by. E-commerce is a very active task and requires dedication and active marketing efforts to get the most out of your sales process. An important part of this overall active store management are the tools you have available to run your store, the […]
THE ORIGINAL?
Mc Donald’s restaurant “Now with internet” – 2006
Source : Agency’s website
Agency : RT&A (Mexico)
LESS ORIGINAL :
Mc Donald’s “love free wi-fi” – 2009
Source : Adsoftheworld, Fubiz
Agency : DDB Sydney (Australia)
Une idée dans “l’air” du temps? Visiblement elle est aussi bien captée de part et d’autre de la planète. Mention spéciale à Mc Do qui a payé deux agences pour la même idée…
National public transport company De Lijn wanted to announce its increased night schedule. We used existing event posters to promote the night bus and placed passe-partouts over it that read: “whatever you’re planning tonight, plan your transport too. Take the night bus”. http://www.nachtlijn.be
Advertising Agency: Duval Guillaume, Belgium
Creative Directors: Katrien Bottez & Peter Ampe
Copywriter: Geerard Van de Walle
Art Director: Sven Van Hooydonck
Online Art Director: Derek Brouwers
Account handling: Matthias Dubois & Tom Sneppe
Art Buyer: Ingrid Deuss
Print Producer: May-Britt Verhoeven
Photographer: Ever Thiry
Retouching: Fred Dupont