Post pobrano z: McDonald’s: #ReindeerReady

Film
McDonald’s

Advertising Agency:Leo Burnett, London, United Kingdom
Chief Creative Officer:Chaka Sobhani
Creative Director:Pete Heyes
Creatives:Gareth Butters
Board Account Director:Bethany Watts
Account Director:Jessica Lyons, Sophie Kinsella
Senior Account Manager:Robert Ellen
Account Manager:Laura Taylor
Account Executive:Gabriella Kaas, Sophie Hedgley
Head Of Planning:Max Keane
Senior Planner:Adriana Ferran
Planner:Linnea Berglund
Project Director:Emily Green
Head Of Tv Production:Graeme Light
Marketing Manager:Hannah Pain, Tom O’Neill

Campaign Assistant:John McClure, Joe Light, Kamelya Ozten
Head Of Marketing:Michelle Graham-Clarke, McCafé
Food & Beverages:Michelle Graham-Clarke, McCafé
Senior Brand Manager:Jodie White
Social Media Manager:Ashleigh-Jayne O’Connell
Associate Director:Laurence Ruthven, Omd
Client Leadership:Grant Beckley
Production Company Animation:Passion Animation Studio
Director:Againstallodds, James Rouse
Executive Producer:Debbie Crosscup
Head Of Production:Mike Turoff
Producer:Sibylle Preuss, Benji Howell
Production Assistants:Paige Sullivan, Honor Martin
Production Company Live Action:Outsider
Framestore Producer:Sian Jenkins
eBook Writer and illustrator:Alex Latimer

Post pobrano z: Burger King: But now, we can deliver
Outdoor
Burger King

Advertising Agency:Buzzman, Paris, France
Vice President:Thomas Granger
Managing Director:Julien Levilain
Art Director And Copywriter:Manel Jouini, Edouard Jacquelin
Head Of Account:Loïc Coelho
Account Executive:Fany Maupou
Head Of Strategic Planning:Clément Scherrer
Pr Communication Manager:Paul Renaudineau
Head of production print:Vanessa Barbel

Post pobrano z: Burger King: But now, we can deliver
Outdoor
Burger King

Advertising Agency:Buzzman, Paris, France
Vice President:Thomas Granger
Managing Director:Julien Levilain
Art Director And Copywriter:Manel Jouini, Edouard Jacquelin
Head Of Account:Loïc Coelho
Account Executive:Fany Maupou
Head Of Strategic Planning:Clément Scherrer
Pr Communication Manager:Paul Renaudineau
Head of production print:Vanessa Barbel

Post pobrano z: Burger King: But now, we can deliver
Outdoor
Burger King

Advertising Agency:Buzzman, Paris, France
Vice President:Thomas Granger
Managing Director:Julien Levilain
Art Director And Copywriter:Manel Jouini, Edouard Jacquelin
Head Of Account:Loïc Coelho
Account Executive:Fany Maupou
Head Of Strategic Planning:Clément Scherrer
Pr Communication Manager:Paul Renaudineau
Head of production print:Vanessa Barbel

Post pobrano z: Piper Verlag: Criminal Reviews
Online
Piper Verlag

The book publisher PIPER asked a convicted murderer to review the crime novel “Wisting und der Tag der Vermissten”. This written review was published on their website, social media channels and spread through book stores. Within just 7 days after the initiative, the book became a SPIEGEL bestseller – Germanys most popular ranking for books. With Criminal Reviews, PIPER reinvented the way of reviewing books.

Book critics often decide on the success of a book. But are they really the right people to evaluate a book? Criminal Reviews. A crime novel is reviewed by a real criminal.

Advertising Agency:Serviceplan, Munich, Germany
Global Chief Creative Officer:Alex Schill
Managing Director Account:Lars Holling
Managing Director Art:Leif Johannsen
Managing Director Text:Patrick Matthiensen
Creative Director Art:Sön Becker
Creative Director Copy:Eduard Hörner
Account Management:Nico Lohmann
Account Director:Ann-Kathrin Frohloff
Copywriter:Henrik Claus
Senior Copywriter:Davide Zicca
Senior Art Director:Sarah Mosbacher
Producer:Christoph Köhler
Director:Marc Hartmann
Editor:Marc Hartmann
DoP:Jakob Süß
Photographer:Jakob Süß
Assistant DoP:Phil Petry
Sound Engineer:Thomas Keller
Lightning:Felix Plüddemann
MusicProduction:Simon Heeger

Post pobrano z: Piper Verlag: Criminal Reviews
Online
Piper Verlag

The book publisher PIPER asked a convicted murderer to review the crime novel “Wisting und der Tag der Vermissten”. This written review was published on their website, social media channels and spread through book stores. Within just 7 days after the initiative, the book became a SPIEGEL bestseller – Germanys most popular ranking for books. With Criminal Reviews, PIPER reinvented the way of reviewing books.

Book critics often decide on the success of a book. But are they really the right people to evaluate a book? Criminal Reviews. A crime novel is reviewed by a real criminal.

Advertising Agency:Serviceplan, Munich, Germany
Global Chief Creative Officer:Alex Schill
Managing Director Account:Lars Holling
Managing Director Art:Leif Johannsen
Managing Director Text:Patrick Matthiensen
Creative Director Art:Sön Becker
Creative Director Copy:Eduard Hörner
Account Management:Nico Lohmann
Account Director:Ann-Kathrin Frohloff
Copywriter:Henrik Claus
Senior Copywriter:Davide Zicca
Senior Art Director:Sarah Mosbacher
Producer:Christoph Köhler
Director:Marc Hartmann
Editor:Marc Hartmann
DoP:Jakob Süß
Photographer:Jakob Süß
Assistant DoP:Phil Petry
Sound Engineer:Thomas Keller
Lightning:Felix Plüddemann
MusicProduction:Simon Heeger

Post pobrano z: Piper Verlag: Criminal Reviews
Online
Piper Verlag

The book publisher PIPER asked a convicted murderer to review the crime novel “Wisting und der Tag der Vermissten”. This written review was published on their website, social media channels and spread through book stores. Within just 7 days after the initiative, the book became a SPIEGEL bestseller – Germanys most popular ranking for books. With Criminal Reviews, PIPER reinvented the way of reviewing books.

Book critics often decide on the success of a book. But are they really the right people to evaluate a book? Criminal Reviews. A crime novel is reviewed by a real criminal.

Advertising Agency:Serviceplan, Munich, Germany
Global Chief Creative Officer:Alex Schill
Managing Director Account:Lars Holling
Managing Director Art:Leif Johannsen
Managing Director Text:Patrick Matthiensen
Creative Director Art:Sön Becker
Creative Director Copy:Eduard Hörner
Account Management:Nico Lohmann
Account Director:Ann-Kathrin Frohloff
Copywriter:Henrik Claus
Senior Copywriter:Davide Zicca
Senior Art Director:Sarah Mosbacher
Producer:Christoph Köhler
Director:Marc Hartmann
Editor:Marc Hartmann
DoP:Jakob Süß
Photographer:Jakob Süß
Assistant DoP:Phil Petry
Sound Engineer:Thomas Keller
Lightning:Felix Plüddemann
MusicProduction:Simon Heeger

Post pobrano z: Banco Nacional de Costa Rica: I just called to make an ad
Radio
Banco Nacional de Costa Rica

Banco Nacional de Costa Rica wanted to tell a young target to open a savings account. However, this audience does not consider saving as a daily or realistic practice in their lives, so the messages were only good intentions. It was time to talk with the example, to show young people that saving is a possibility, that it is not so complex and that even the Bank, (the biggest in Central America) is capable of doing it within its own campaign. This is how I Just Call To Make An Ad was born, an idea in which the Bank’s call center was used to make live calls to the most popular radio programs among young people and deliver the campaign message without the need to pay for an announcement, thus giving the example that young people needed to hear.

Advertising Agency:McCann, San José, Costa Rica
CCO:Huelander Escalante
Creative Director:Victor Rosas
Creative Copywriter:Kimbo Kevin Brenes, Andrea Hidalgo

Post pobrano z: Banco Nacional de Costa Rica: I just called to make an ad
Radio
Banco Nacional de Costa Rica

Banco Nacional de Costa Rica wanted to tell a young target to open a savings account. However, this audience does not consider saving as a daily or realistic practice in their lives, so the messages were only good intentions. It was time to talk with the example, to show young people that saving is a possibility, that it is not so complex and that even the Bank, (the biggest in Central America) is capable of doing it within its own campaign. This is how I Just Call To Make An Ad was born, an idea in which the Bank’s call center was used to make live calls to the most popular radio programs among young people and deliver the campaign message without the need to pay for an announcement, thus giving the example that young people needed to hear.

Advertising Agency:McCann, San José, Costa Rica
CCO:Huelander Escalante
Creative Director:Victor Rosas
Creative Copywriter:Kimbo Kevin Brenes, Andrea Hidalgo

Post pobrano z: Banco Nacional de Costa Rica: I just called to make an ad
Radio
Banco Nacional de Costa Rica

Banco Nacional de Costa Rica wanted to tell a young target to open a savings account. However, this audience does not consider saving as a daily or realistic practice in their lives, so the messages were only good intentions. It was time to talk with the example, to show young people that saving is a possibility, that it is not so complex and that even the Bank, (the biggest in Central America) is capable of doing it within its own campaign. This is how I Just Call To Make An Ad was born, an idea in which the Bank’s call center was used to make live calls to the most popular radio programs among young people and deliver the campaign message without the need to pay for an announcement, thus giving the example that young people needed to hear.

Advertising Agency:McCann, San José, Costa Rica
CCO:Huelander Escalante
Creative Director:Victor Rosas
Creative Copywriter:Kimbo Kevin Brenes, Andrea Hidalgo