Archiwum kategorii: Adv

Volkswagen Passat EcoFuel: iPhone App

Post pobrano z: Volkswagen Passat EcoFuel: iPhone App

VW_EcoFuel_Webb_iphone

A part of the Volkswagen Passat EcoFuel campaign where we compare human emissions to the passat EcoFuel, in order to illustrate its super low CO2 emissions. The iphone application is available to download on the Apple app store in selected countries.

Advertising Agency: DDB, Stockholm, Sweden
Creative Director: Andreas Dahlqvist
Art Director: Simon Higby
Copywriter: Martin Lundgren
Producer: Pontus Kindblad
Account Directors: Martin Larsson, Lars Axelsson.
Account Manager: Barbro Långjuth

Volkswagen Passat EcoFuel: iPhone App

Post pobrano z: Volkswagen Passat EcoFuel: iPhone App

VW_EcoFuel_Webb_iphone

A part of the Volkswagen Passat EcoFuel campaign where we compare human emissions to the passat EcoFuel, in order to illustrate its super low CO2 emissions. The iphone application is available to download on the Apple app store in selected countries.

Advertising Agency: DDB, Stockholm, Sweden
Creative Director: Andreas Dahlqvist
Art Director: Simon Higby
Copywriter: Martin Lundgren
Producer: Pontus Kindblad
Account Directors: Martin Larsson, Lars Axelsson.
Account Manager: Barbro Långjuth

Classic John West ad recycled / Une histoire de “suiveurs”

Post pobrano z: Classic John West ad recycled / Une histoire de “suiveurs”

seagulls2002 seagulls2009
THE ORIGINAL?
John West “Nothing but Fish” – 2002
Source : Cannes SHORTLIST
Agency : Leo Burnett (Netherlands)
LESS ORIGINAL :
Merkur “Fresh Fish Every Day” – 2009
Source : Cannes 2009 Longlist / Ambient
Agency : Draftfcb Kobza Vienna (Austria)
Décidément parfois on se demande qui est le plus “suiveur” des créatifs ou des goélands… La seule idée un peu “fraiche” étant de recycler un Print en Guerrilla… si tant est qu’on puisse appeler cet exercice de recyclage une idée.
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