Archiwum kategorii: Adv

Adv

Australian Childhood Foundation: Invisible

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Post pobrano z: Australian Childhood Foundation: Invisible
[See post to watch Flash video]

stop-child-abuse-now

Provoking street campaign which can be seen right now in Melbourne for the Australian Childhood Foundation. For their ongoing campaign Stop Child Abuse Now they used child size mannequins to represent children suffering neglect. The mannequins were placed in high traffic locations around the city and then a billposter was pasted over the top of the figure so only the feet and legs could be seen. Words on the poster read, “Neglected Children are made to feel invisible.”

Advertising Agency: JWT, Melbourne, Australia
Executive Creative Director: Richard Muntz
Art Director: Keith Nicolas
Copywriter: Scott Glennon

Adv

Sanctuary Asia: Adam & Eve

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Post pobrano z: Sanctuary Asia: Adam & Eve

original_adam__eve

During the renaissance period works of art were commissioned to convey a social or religious message. One of the famous artists from this period was Peter Paul Rubens whose famous piece “Adam & Eve” was the inspiration behind this poster. True to the philosophy of the renaissance period this poster too is conveying a social message. That of saving trees. Only this time we hope that the piece not only leaves people in awe but are also moved by it to contribute towards the cause. This piece of communication was used as a poster in art galleries, park’s and pubic places.

Advertising Agency: Ogilvy & Mather, Mumbai, India
Executive Creative Director: Piyush Pandey, Sumanto Chattopadhyay
Art Director: Zahid Shaikh
Copywriter: Zahid Shaikh
Illustrator: S.M. Rafique