Post pobrano z: 4 Ways a Poor Web Design Can Hurt Your Business

In this day and age, every business has a website that it
uses to enable it to sell products or services to customers in different
places. The problem is that most businesses rush into creating websites without
paying attention to various elements of web design. As a matter of fact, a
website is not one of those things that you invest in just for the sake of
flowing with the trend. It’s better to continue doing your business offline
than to have a website that doesn’t increase conversions. In fact, such a website
is a waste of time and resources. Here is a list of how a poorly designed
website can drag down your enterprise.

1. Increased Bounce
Rate

This one goes without saying. When your website has a poor
design, it becomes difficult for visitors to navigate through the various tabs.
Besides that, it loads at a speed of a snail. Such poor user experience causes
visitors to leave your portal without buying anything. Keep in mind that
internet users, especially the millennials are very mean with their time. They
actually prefer websites that load at lightning speeds because they usually
have busy schedules either at work or in school. If your website takes ages to
load, you will definitely lose customers to your competitors that have websites
that load at a much faster speed. If you want o experience an improvement in
conversions, you must work on the speed of your website and make it more user
friendly.

2. Poor Search Engine
Ranking

The websites that appear in the first pages of search engineresults usually contain content that has been optimized for SEO (Search EngineOptimization).This means that such content has phrases that are commonly usedby people while looking for information on the internet. Content that is highlyoptimized increases the visibility of your business. Lest you forget, customerstrust brands that appear in the first pages of search results. If your websiteis not optimized for SEO, it’s hard for your brand to be noticed, consideringthat a single search has millions of answers. This is because it will appear inthe last pages of search engine results. Most customers don’t bother to checkanything that’s beyond the first two pages. You must therefore hire a website design company that willoptimize the content that’s on your portal.

3. Device
Incompatibility

A few decades a go, people could only browse the internet
using a computer. Those who didn’t own a computer had to go to the nearest
cyber café. Things have now changed. Smartphones have made it easier for
everyone to access the internet. The good thing is that mobile devices enable
people to browse from anywhere even while on the go. In fact, there are very
few people that access the internet via computers. This means that businesses
have to create websites that are optimized for mobile devices. If your website
can’t be navigated using a mobile device, you will definitely experience a
decline in conversions.

4. Customers Lose
Confidence in your  Brand

When the content on your website is not of high quality,
your business will rank poorly in the search engines. This is because search
engines consider the quality of content before allocating any spot position to
a website. Even if you use paid ads to drive traffic to your website, customers
will not have the confidence of buying anything from your business when they
find content that’s not based on true facts. High quality content will actually
continue to generate traffic for your business even while you sleep. This is
due to the fact that people will first see your website when they search for
information.

Post pobrano z: 4 Ways a Poor Web Design Can Hurt Your Business

In this day and age, every business has a website that it
uses to enable it to sell products or services to customers in different
places. The problem is that most businesses rush into creating websites without
paying attention to various elements of web design. As a matter of fact, a
website is not one of those things that you invest in just for the sake of
flowing with the trend. It’s better to continue doing your business offline
than to have a website that doesn’t increase conversions. In fact, such a website
is a waste of time and resources. Here is a list of how a poorly designed
website can drag down your enterprise.

1. Increased Bounce
Rate

This one goes without saying. When your website has a poor
design, it becomes difficult for visitors to navigate through the various tabs.
Besides that, it loads at a speed of a snail. Such poor user experience causes
visitors to leave your portal without buying anything. Keep in mind that
internet users, especially the millennials are very mean with their time. They
actually prefer websites that load at lightning speeds because they usually
have busy schedules either at work or in school. If your website takes ages to
load, you will definitely lose customers to your competitors that have websites
that load at a much faster speed. If you want o experience an improvement in
conversions, you must work on the speed of your website and make it more user
friendly.

2. Poor Search Engine
Ranking

The websites that appear in the first pages of search engineresults usually contain content that has been optimized for SEO (Search EngineOptimization).This means that such content has phrases that are commonly usedby people while looking for information on the internet. Content that is highlyoptimized increases the visibility of your business. Lest you forget, customerstrust brands that appear in the first pages of search results. If your websiteis not optimized for SEO, it’s hard for your brand to be noticed, consideringthat a single search has millions of answers. This is because it will appear inthe last pages of search engine results. Most customers don’t bother to checkanything that’s beyond the first two pages. You must therefore hire a website design company that willoptimize the content that’s on your portal.

3. Device
Incompatibility

A few decades a go, people could only browse the internet
using a computer. Those who didn’t own a computer had to go to the nearest
cyber café. Things have now changed. Smartphones have made it easier for
everyone to access the internet. The good thing is that mobile devices enable
people to browse from anywhere even while on the go. In fact, there are very
few people that access the internet via computers. This means that businesses
have to create websites that are optimized for mobile devices. If your website
can’t be navigated using a mobile device, you will definitely experience a
decline in conversions.

4. Customers Lose
Confidence in your  Brand

When the content on your website is not of high quality,
your business will rank poorly in the search engines. This is because search
engines consider the quality of content before allocating any spot position to
a website. Even if you use paid ads to drive traffic to your website, customers
will not have the confidence of buying anything from your business when they
find content that’s not based on true facts. High quality content will actually
continue to generate traffic for your business even while you sleep. This is
due to the fact that people will first see your website when they search for
information.

Post pobrano z: Mastering Small Details in Branding Projects

We all know this piece of popular wisdom: “The devil is in the details”. Designers all know how true it is. Obviously, a poorly designed project will not be saved by thoughtfully designed details, but a well-designed project can be ruined by overlooked details.

This is particularly true for branding projects, that’s the reason why we have to hire a professional brand design agency for important projects. This kind of agency knows the importance of consistency and carefulness in branding design.

Don’t go wild in your font choice

Ask any graphic designer, he will tell you that typography is crucial to any good printed design. This also goes for digital projects, of course.

When you choose the typefaces that you will use in your branding project, make sure that you don’t go over two fonts, maximum three. You can make some tests to see how well they match, then stick to it. Having different fonts on packages than on your letterheads or banners is out of question.

Remember, your clients should be able to recognize your brand at first look, even if your design is in black-and-white.

Stay consistent with colors

The advice given above about font use can also apply to colors. Yes, you can use crazy and bold colors, but you should use it consistently and make sure you stay recognizable.

Clients associate a brand with colors. To be more accurate, they associate a brand with a color AND a color scheme. This means that you should be careful when adding new colors to your branding’s color scheme, as it can have a big impact on the brand.

Stick to your narrative

Your brand tells a story that your clients and prospects should instantly understand by the messages you are sending them. For example, nothing says environment-friendly like craft or recycled paper.

Each choice you are making, whether it’s the way you package your product or the medium chosen communicate, should follow that narrative and assure your clients of your branding.

Post pobrano z: Mastering Small Details in Branding Projects

We all know this piece of popular wisdom: “The devil is in the details”. Designers all know how true it is. Obviously, a poorly designed project will not be saved by thoughtfully designed details, but a well-designed project can be ruined by overlooked details.

This is particularly true for branding projects, that’s the reason why we have to hire a professional brand design agency for important projects. This kind of agency knows the importance of consistency and carefulness in branding design.

Don’t go wild in your font choice

Ask any graphic designer, he will tell you that typography is crucial to any good printed design. This also goes for digital projects, of course.

When you choose the typefaces that you will use in your branding project, make sure that you don’t go over two fonts, maximum three. You can make some tests to see how well they match, then stick to it. Having different fonts on packages than on your letterheads or banners is out of question.

Remember, your clients should be able to recognize your brand at first look, even if your design is in black-and-white.

Stay consistent with colors

The advice given above about font use can also apply to colors. Yes, you can use crazy and bold colors, but you should use it consistently and make sure you stay recognizable.

Clients associate a brand with colors. To be more accurate, they associate a brand with a color AND a color scheme. This means that you should be careful when adding new colors to your branding’s color scheme, as it can have a big impact on the brand.

Stick to your narrative

Your brand tells a story that your clients and prospects should instantly understand by the messages you are sending them. For example, nothing says environment-friendly like craft or recycled paper.

Each choice you are making, whether it’s the way you package your product or the medium chosen communicate, should follow that narrative and assure your clients of your branding.

Post pobrano z: The Flexpai: a flexible smartphone available for pre-order

Usually, when we share this type of designs on Designer Daily, it is a concept that came straight out of some designer’s imagination. In this case, the design exists and is available for pre-order on Royole’s website.

The Flexpai is a flexible smartphone that you can even fold, which is an impressive feature technically speaking. It allows us to envision a future in which material gives you impressive possibilities. However, in the case of the Flexpai, it seems mainly useful to show off to friends, but it doesn’t seem to bring any real-life use.

Post pobrano z: The Flexpai: a flexible smartphone available for pre-order

Usually, when we share this type of designs on Designer Daily, it is a concept that came straight out of some designer’s imagination. In this case, the design exists and is available for pre-order on Royole’s website.

The Flexpai is a flexible smartphone that you can even fold, which is an impressive feature technically speaking. It allows us to envision a future in which material gives you impressive possibilities. However, in the case of the Flexpai, it seems mainly useful to show off to friends, but it doesn’t seem to bring any real-life use.

Post pobrano z: The Wright Pen, a clever 3 in 1 pen for creative people

As kids, we all loved these four-colors pens that allowed us to do our homework using only one pen. It wasn’t the most functional device and didn’t have the best design, but it gave us a feeling of empowerement.

The Wright Pen is also an all-in-one device, but it allows you to access three widths of pens quickly. This pen is very well designed, with a particular attention to details. The three pens assemble in one by going inside each other, with a magnetic effect that keep them together well.

Built with strong materials and gorgeous aesthetics, it is the perfect tool for creative designer, compulsive doodlers, and architects, among others. It is now being financed through Kickstarter and already reached its goal, but it doesn’t mean you can’t go help them more!

Post pobrano z: The Wright Pen, a clever 3 in 1 pen for creative people

As kids, we all loved these four-colors pens that allowed us to do our homework using only one pen. It wasn’t the most functional device and didn’t have the best design, but it gave us a feeling of empowerement.

The Wright Pen is also an all-in-one device, but it allows you to access three widths of pens quickly. This pen is very well designed, with a particular attention to details. The three pens assemble in one by going inside each other, with a magnetic effect that keep them together well.

Built with strong materials and gorgeous aesthetics, it is the perfect tool for creative designer, compulsive doodlers, and architects, among others. It is now being financed through Kickstarter and already reached its goal, but it doesn’t mean you can’t go help them more!

Post pobrano z: Design deals for the week

Every week, we’ll give you an overview of the best deals for designers, make sure you don’t miss any by subscribing to our deals feed. You can also follow the recently launched website Type Deals if you are looking for free fonts or font deals.

TemplateMonster Halloween Deals

TemplateMonster is marketplace of Digital products. You will find different templates designs, Elementor Marketplace, plugins and graphics for any taste.

October 29th -November 1st 
Discounts: up to -45% Off on TemplateMonster products
No coupon code required

Indesign Print and Digital Bundle of 200+ Customizable Pages

This bountiful bundle will get your graphic groove going! Featuring 7 bestselling professional Indesign magazine and brochure templates all in Letter Size and A4 Size, you’ll snag more than 220 unique design pages. There’s also 8 square trifold brochures and 4 Social Media templates. It’s the perfect marriage of online and offline, with you in the center of it all.

$19 instead of $247 – Get it now!

44 Unique, Premium Handwritten Fonts from Graptail

Go ahead and give your typeface toolbox some love. With this Mighty Deal from Graptail you’ll get yourself 44 unique handwritten fonts! Made from 25 different font families, this collection is incredibly flexible especially when you add in loads of OpenType features from swashes to alternates. No matter what project you’re currently working on, you’re sure to find the perfect font in this collection.

$14 instead of $283 – Get it now!

Beautiful and Elegant Palash Typeface

If you’re in the market for a gorgeous and resourceful typeface, then you owe it to yourself to check out Palash. This Serif font works wonderfully on large sizes and designs that need open wide spaces. It’s the perfect choice for a wide range of printed projects, even supporting multiple languages.

$7 instead of $16 – Get it now!

50+ Ultra-Condensed Fonts

Inspired by European advertising typography from the late 19th century, the Ganges Sans and Ganges Slab Font Families offer up a complete ultra-condensed type system. With 54 total fonts in the set, you’ll get a huge variety of styles and weights, helping you create the perfect print project, whether that’s a book cover, logo, poster or anything editorially based.

$15 instead of $380 – Get it now!

Post pobrano z: Modern Take on Responsive Web Design with Best Examples

Any professional web designer knows that a responsive web design is a must for modern websites. However, in reality, not all website owners are ready and/or eager to add the responsive mode to their website’ toolkit. “Why neglecting a responsive web design means going downhill?” and “How can your website benefit from small-screen devices?” are the two questions that we want to cover in this post.

What is a Responsive Web Design?

In short, a responsive web design is a set of tools that allow your website to look smart on any modern device. It means that regardless of how big a screen of that device is, your prospective online visitor will have the smooth experience while browsing your website. As this data from the responsive website infographic below demonstrates, the share of the traffic coming from devices other than a desktop computer was already 54% in May 2017. In other words, a number of users of small-screen devices is constantly growing, and responsive web design may be your best business investment this year.

So, if a responsive web design is such a living miracle, why would some website owners neglect the importance of small-screen devices? The most common reasons include:

• a website owner does not feel threatened by competitors as (s)he believes that their website has a solid online presence;
• a website owner is not competent enough to recognize the benefits of a professional responsive web design website;
• a website owner has not had enough time to develop a responsive website design as their website has been recently launched.

If when reading this post, you start wondering how you can get a responsive web design too, then here is great news. There are two ways to make sure that your website follows the latest tendencies in the web design in terms of being responsive. One way is to hire a web agency. The agency can either come up with a mobile-friendly version of your website or develop a mobile app (for more details on the difference between the two options, see the section below).

Another way is to opt for website builder templates that are already 100% responsive. This is a perfect way for non-programmers who do not want to bother with details about a responsive web design. Usually, with pre-populated website templates, you can see right away what your future online project will look like on modern devices. To do so, just switch between different modes, i.e. a desktop, a tablet, and a mobile (horizontal and vertical options) in the live demo.

Responsive Web Design vs. Mobile Website vs. Mobile Application: Key Differences

Now that you realize the importance of the reasons why your business should have a responsive website, it is time to figure out how you can handle small-screen devices. There are several options here:

1. A responsive web design. The top reasons why it has become the top choice for the majority of website owners include the universality, one URL-address, the better SEO potential, and the high manageability.
2. A mobile website, which is best when it comes to the loading speed and targeting mobile users intensively.
3. A mobile app. There are lots of benefits of a mobile app, especially in terms of promoting the brand and the safety issues.

Which option to choose depends solely on the type of a website you own. While you are still considering ways to deal with mobile users, have a look at our collection of templates that demonstrate the real beauty of responsive websites.

Best Examples of Responsive Web Design

Arctic Startup Website Template

Not only is Arctic Air responsive, but it is also lightning fast. In practice, it means that your prospective visitors will get to enjoy browsing your website from any device. No matter how much heavy data, i.e. videos and/or high-resolution images, you are planning to use on your website, the quality of the data and the loading speed will remain excellent.

Skyline Multipurpose Website Template

Skyline is the responsive website design that allows you to choose between several child themes. View the live demo to get amazed by the professionally developed Homepages for a dentistry, a house construction company, and a travel agency. On top of that, Skyline contains 15 pages, each aimed at a specific content section of your future website, e.g. Careers, Testimonials, Projects etc.

maRs Startup Landing Page Template

The imagery used in maRs is proof that a professional web design can look eye-catching and serious at the same time. The color palette of maRs is dynamic, easy to customize, and can be applied to startups in different market niches. In addition, this template is 100% user-friendly thanks to the intuitive admin panel and the 24/7 tech support available via a mobile or a live chat.

Zephyr Photo Gallery Website Template

Zephyr is your top choice for presenting creative projects online. Feel free to choose between five professionally developed Homepages, add your content, and go online within the shortest terms. As you see in the live demo, even though the imagery plays the key role in this responsive web design, it does not compromise the loading speed

Oristi Photographer Portfolio Website Template

Designed as a responsive personal portfolio for photographers, this template is available for a 14-day free trial. Have a look at gorgeous the pre-populated pages of Oristi that look perfect in different modes, i.e. a desktop, a tablet, and a mobile. Feel free to experiment with the drag-and-drop website creator in this website template to create the unique online project!

To Sum Up

A responsive web design is a universal way to satisfy the demands for the better user experience for small-screen devices. Although a responsive website is not the only way to handle mobiles and tablets (as there are also mobile websites and mobile apps), being responsive considerably increases the chances of your website’s success on the web.