Post pobrano z: Royal Life Saving: Passwords with a purpose

Media
Royal Life Saving

A swimming safety campaign which uses WIFI passwords at public swimming pools to encourage parents to watch their children, not their phone.

Advertising Agency:303 MullenLowe, Perth, Australia
Executive Creative Director:Richard Berney
Art Director:Scott Pritchett
Account managers:Jessica Bunney, Jenna Hardie
Photographer:Elizabeth Looker