Post pobrano z: Self-diagnosis on a copy machine / Fesse à fesse douloureux
| THE ORIGINAL? Colorectal Cancer Association of Canada – 2010 “Get your butt seen” Source : Coloribus Agency : Ogilvy Montréal (Canada) |
LESS ORIGINAL Swiss Cancer League – 2015 “Consult your doctor before you try this” Source : Adsoftheworld Agency : Maxomedia Inc. Bern (Switzerland) |
Post pobrano z: Sucked into an old idea? / englué dans une vieille idée?
 |
 |
| THE ORIGINAL? Mission Australia – 2004 Source : Coloribus Agency : BBDO (Australia) |
LESS ORIGINAL Samu Social – 2010 Source : Cannes Lions SILVER, EPICA SILVER, CLIO SILVER Agency : Publicis Conseil Paris (France) |
Post pobrano z: Absolut same idea? / Dans l’Absolut c’est un peu la même idée?
 |
 |
| THE ORIGINAL? Absolut “no label” – 2009 “In an Absolut World, There Are No Labels” Source : Adeevee, Cannes Archive Agency : Satumaa Family Business (Sweden) |
LESS ORIGINAL Coca-Cola “no label” – 2015 “Labels are for cans not for people” Source : Mashable Agency : FP7/DXB Dubaï (United Arab Emirates) |
Post pobrano z: Some ideas leave indelible marks / Une idée qui marque?
 |
 |
| THE ORIGINAL? Himaya – Anti child abuse – 2013 “Abuse stays” Agency : Leo Burnett (UAE/Lebanon) |
LESS ORIGINAL Innocence in Danger – Anti child abuse – 2015 “Somes touches never leave” Agency : Publicis Pixelpark Hamburg (Germany) |
Post pobrano z: Full Metal Copycat? / Joe déclare la guerre aux plagiaires!
 |
|
| THE ORIGINAL? Freedent (Wrigley) Chewing-Gum – 2010 “Don’t fear to open your mouth” Source : AdForum Agency : CLM/BBDO (France) |
LESS ORIGINAL Colgate Plax against bad breath – 2015 “Open your mouth again” Source : Cannes Lions Longlist Agency : Young & Rubicam (Argentina) |
Post pobrano z: Poo-face in slow motion / Pourquoi se faire chier à être original?
| THE ORIGINAL? Aldi “redy when you’re not” – 2012 Source : BestAdsOnTV Agency : BMF Sydney (Australia) |
LESS ORIGINAL Pampers “Don’t fear the mess!” – 2015 Source : Cannes Lions SILVER (film craft) Agency : Saatchi & Saatchi London (United Kingdom) |
Post pobrano z: Couple of old ideas / L’idée d’Intime Séniors
 |
 |
| THE ORIGINAL? Pattex “Long lasting glue” – 2009 Source : Lurzer’s Archive Agency : Ogilvy & Mather (Slovenia) |
LESS ORIGINAL Super Cola Tekbond glue – 2015 Source : Cannes SILVER LION Agency : Young & Rubicam Sao Paulo (Brazil) |
Post pobrano z: Assist your own funeral / La ressemblance qui tue?
| THE ORIGINAL? IBSR Belgian Road Safety – 2014 Source : Adeevee Agency : 20something Brussels (Belgium) |
LESS ORIGINAL Mollie’s Fund against cancer – 2015 Source : Act-Responsible Agency : Area 22 (USA) |
Post pobrano z: Father’s day special / La fête des paires?
| THE ORIGINAL? Axiom Telecom / “Happy Father’s Day”– 2014 “To the man behind the camera” Agency : FP7 Dubaï (United Arab Emirates) |
LESS ORIGINAL Teknosa / “Happy father’s day” – 2015 “Happy father’s day to our invisible heroes” Agency : 41-29 (Turkey) |
Post pobrano z: A Yummy Lookalike / Ça sent un peu le réchauffé?
 |
 |
| THE ORIGINAL? Mo’Men – 2010 “A new taste for knowledge” Agency : DDB Cairo (Egypt) |
LESS ORIGINAL Penguin Books “Devour” – 2015 Source : Adeevee, Cannes Lions SHORTLIST Agency : Young & Rubicam Sao Paulo (Brazil) |