Post pobrano z: Virtual front row / Au premier rang… des accusés?
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| THE ORIGINAL? Banamex / Estadio Azteca – 2013 Electronic billboards showing fans in real time Source : Cannes Archive Online Agency : Publicis (Mexico) |
LESS ORIGINAL Google+ / Manchester United – 2014 Electronic billboards showing fans in real time Source : Cannes BRONZE LION Agency : Adam & Eve DDB (United Kingdom) |
Post pobrano z: Dirt Wash vs Dusty Wash / Une bien sale affaire?
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| THE ORIGINAL? Toyota Land Cruiser “Outback dirt wash” – 2013 Source : Cannes Lions SHORTLIST Agency : Saatchi & Saatchi (Australia) |
LESS ORIGINAL Warner Bros. Mad Max “Dusty car wash” – 2015 Source : Creativity Agency : Lowe Roche, Toronto (Canada) |
Post pobrano z: Diving Pigs / Non mais à l’eau quoi!
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| THE ORIGINAL? Stamyl “Fast digestion”– 2009 Source : Luerzer’s Archive Agency : Grey Quito (Ecuador) |
LESS ORIGINAL Moneta Anti-Stick Frying Pans – 2015 Source : Adsoftheworld Agency : Young & Rubicam, Rome (Italy) |
Post pobrano z: Test-Drive offered to stranded drivers / S.O.S panne d’idée?
| THE ORIGINAL? Chevrolet Cobalt “Rescue Drive” – 2012 Source : LIA Awards BRONZE WINNER Agency : Monumenta, Brasilia (Brazil) |
LESS ORIGINAL BMW Mini “We tow you drive” – 2015 Source : Creativity-Online, AdForum Agency : Kinetic (Singapore) |
Post pobrano z: A contagious idea? / Sang pour sang identique?
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| THE ORIGINAL? Life Support Group – Aids Awareness – 2015 Poster printed with HIV+ blood infused ink Source : Youtube Case Study Agency : Ogilvy (Brazil) |
THE ORIGINAL? Vanguardist – Aids Awareness – 2015 Magazine printed with HIV+ blood infused ink Source : Saatchi.com Agency : Saatchi & Saatchi (Switzerland) |
Post pobrano z: Catch of the day / Pince moi je rêve!
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| THE ORIGINAL? Dairy Farmers of Canada – 2005 Source : Coloribus Agency : Cossette (Canada) |
LESS ORIGINAL Aucma “Fresh keeping” – 2008 Source : Adsoftheworld Agency : Linksus Beijing (China) |
LESS ORIGINAL Watsons – 2015 Source : Archive Agency : DDB (H-Kong) |
Post pobrano z: A recycling idea recycled / Comment se griller dans le métier?
| THE ORIGINAL? The concept briquette – Self Promotion – 2014 Source : Cannes Lions Shortlist Agency : DDB & Tribal Amsterdam (Netherlands) |
LESS ORIGINAL Ideas to burn – Agency Self Promotion – 2015 Source : Best Ads on TV Agency : KBS+ Toronto (Canada) |
Post pobrano z: Raise your hand if it’s a copycat / Que les copieurs lèvent la main
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| THE ORIGINAL? AMC – The Walking Dead “Days left until it’s back” – 2013 Source : AdForum, Kinsale Shark Awards SILVER Agency : Leo Burnett Toronto (Canada) |
LESS ORIGINAL HBO Game-of-Thrones – 2015 Source : Adsoftheworld Agency : Seligemig (Denmark) |
Post pobrano z: A little time delay? / Un petit temps de retard?
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| THE ORIGINAL? Infiniti – 2003 Source : Behance Agency : TBWA L.A (USA) |
LESS ORIGINAL Ford Mondeo TDCI – 2004 Source : NY Festivals FINALIST Agency : Ogilvy (Belgium) |
LESS ORIGINAL Porsche 911 – 2015 Source : Adsoftheworld Agency : Kemper (Germany) |
Post pobrano z: A repeating mistake / Tattoo à refaire?
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| THE ORIGINAL? Marley tattoo – 2010 Source : BadTattoos |
LESS ORIGINAL 98FM Radio Station – 2014 Source : Adforum Agency : Filadelfia (Brazil) |
LESS ORIGINAL Endless Pain Tattoo & piercing – 2015 Source : Adsoftheworld Agency : Revolution (Brazil) |