Post pobrano z: Grand Re-Opening / Ré-ouverture en grande pompe
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| THE ORIGINAL? Columbia Sportswear – 2010 Source : Francisco Loutit Agency : Prolam Young & Rubicam (Chile) |
LESS ORIGINAL Tatoo waterproof jackets – 2014 Source : Adsoftheworld Agency : Saatchi & Saatchi (Peru) |
Post pobrano z: Wash the dishes to pay the bill / C’est du propre!
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| THE ORIGINAL? Scotch Brite Restaurant “wash my bill” – 2012 « Don’t want to pay the bill? Wash the dishes! » Source : AdForum Agency : Grey 141 São Paulo (Brazil) |
LESS ORIGINAL Mir (dishwashing liquid) Restaurant – 2014 « Mir Restaurant. Wash the dishes to pay the bill » Source : LaRéclame, L’ADN Agency : Ubi Bene, Paris (France) |
Post pobrano z: Always looking young idea / Jeunesse éternelle?
| THE ORIGINAL? Sony Playstation 3 – 2011 Source : Cannes Lions SILVER Agency : Del Campo Saatchi & Saatchi (Argentina) |
LESS ORIGINAL Ziraat Bank – 2014 Source : YouTube, Reklam Magazin, Agency : Happy People Project (Turkey) |
Post pobrano z: Me, myself and I / Campagnes miroir?
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| THE ORIGINAL? Extasy Dildos – 2005 « Love Yourself » Source : Coloribus Agency : Y & R (Argentina) |
LESS ORIGINAL Melvins Fashion Store – 2007 « Love Yourself » Source : Cannes Archive Agency : Publicis (Switzerland) |
LESS ORIGINAL Harvey Nichols Beauty Bazaar – 2013 « Love Thyself » Source : Cannes BRONZE LION Agency : Adam & Eve DDB (UK) |
Post pobrano z: The inner truth / Du vol à l’arraché?
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| THE ORIGINAL? Nike Malaysia – 2008 « Shirt on, fear off » Source : Coloribus, Cannes Archive Agency : Publicis (Malaysia) |
LESS ORIGINAL Sao Paulino – 2013 « Before anything else » Source : Behance Agency : Young & Rubicam (Brazil) |
LESS ORIGINAL Rademar – 2013 « Reveal your inner athlete » Source : Adsoftheworld Agency : Tabasco (Estonia) |
Post pobrano z: Giving birth to the same idea / Y’a pas photo!
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| THE ORIGINAL? Telia « Football (soccer) everywhere » – 2007 Source : Adsoftheworld Agency : McCann Erickson Stockholm (Sweden) |
LESS ORIGINAL Olé Sports News – 2013 Source : AdForum, Cannes SILVER LION Agency : Young & Rubicam Buenos Aires (Argentina) |
Post pobrano z: A contagious idea? / Un paquet de similarités?
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| THE ORIGINAL? Aids Hilfe Fundraising gift wraps – 2004 « Aids can be so beautiful… if you don’t have it » Source : Coloribus Agency : .start Munich (Germany) |
LESS ORIGINAL St Mungo’s wrap up project – 2013 « Helping the homeless wrap up warm this X-Mas » Source : Adsoftheworld Agency : WCRS London (United Kingdom) |
Post pobrano z: Honda: Happy New Year
Advertising Agency: Michurin creative agency, Kiev, Ukraine
Creative Director: Bolsunovsky Dima
Art Director: Prokopchuk Sergey
Copywriter: Dikusarova Len
Designer: Denisevich Lena
Post pobrano z: Lakota: Back Pain
Posters were displayed on the streets and in chiropracters waiting rooms. Pull the arrow down to reveal the line ‘Instant back pain relief. lakotaherbs.com
Advertising Agency: Spring Advertising, Vancouver, BC, Canada
Creative Director: Rob Schlyecher
Associate Creative Director / Art Director / Copywriter: James Filbry
Studio Artist: Janette Lodermeier
Account Services: Richard Bergin, Stephen Young
Agency Planner: Stephen Young
Developer: Tom Lamb
Post pobrano z: Mercedes Benz Intelligent Drive Autopilot S Class Klasse: Autopilot
Advertising Agency: Brainmedia, Bratislava, Slovakia
Creative: Vladimir Krajcovic