Post pobrano z: Luca Molnar
Miss Luca Molnar releases her new portfolio filled with some great works. Be sure to check it out.

Post pobrano z: Land Rover: Amazon Tale, Western Tale, Artic Tale

Advertising Agency: Young & Rubicam, Bogota, Colombia
Chief Creative Director: Mauricio Rocha, Brian Fraser
Executive Creative Director: Tito Chamorro, Victor Osorio, Julián Jaramillo
Creative Directors: Jorge Millán, Diego Suárez
Art Director: Sergio Lizarazo, Lee Aldridge
Copywriter: Luis Miguel Herrera
Account Manager: Nick Elliott
Production: Anthony Borkett

Post pobrano z: Volkswagen Original Parts: The Original Click

Idea:
For each successful video on YouTube there is poorly made imitations. There are hundreds of bad imitations and video clip remakes. Some of these copies had millions of views. And we saw an opportunity behind all this: promoting Volkswagen original auto parts.

Strategy:
We looked for some copies of these videos with a considerable amount of views on YouTube and we placed banners promoting our product in them. When users clicked on the banner, they had a surprise: they were redirected from the copy to the original video and thus we managed to promote our product without taking anyone to visit a corporate site.

Results:
For each US$100 spent, we had almost 125,000 views and approximately 500 clicks.

Advertising Agency: AlmapBBDO, Sao Paulo, Brazil
General Creative Director: Marcello Serpa
Creative Director: Luiz Sanches
Co-Creative Director Online: Luciana Haguiara, Sandro Rosa
Art Director: Sandro Rosa, Raul Arantes, Victor Britto
Copywriter: Andre Almeida; Luciana Haguiara
Technology Director: Fernando Boniotti
Project Manager: Ana Carolina Cintra
Media: Mauricio Val Cruz, Larissa Sanches
Planning: Chris Bock, Sabrina Lima Peralta e Karina Kanashiro
Approval: Herlander Zola, Carla Costa

Post pobrano z: Ofixpres: Just do it, I have a dream, Hasta la vista

Advertising Agency: Young & Rubicam, Bogota, Colombia
Chief creative director: Mauricio Rocha
Executive Creative Director: Tito Chamorro, Victor Osorio, Julián Jaramilo
Creative Directors: Juan Camilo Valdivieso
Art Director: Juan Sebastian Otoya, María Fernanda Pinzón
Copywriter: Juan Camilo Valdivieso, Andrés Celis
Photographer: Daniel Martínez Matallán

Post pobrano z: Volkswagen: QR Code

Advertising Agency: RC Comunicação, Belo Horizonte, Brasil
Creative Director: Guilherme Araújo
Copywriter: Guilherme Araújo e Gustavo Costa
Art Director: Eduardo Araújo, Lucas Bandeira
Illustration: Geraldo Fernandes
Digital Project Manager: Marlos Carmo
Web Design: Bruno Magalhães
Technology Coordinator : Ruy Adorno
Account Director: Carolina Souto
Account Executive: Marta Maia
Planner: Daniele Almeida, Eduardo Noronha
Approval: Eric Tambasco

Post pobrano z: Turning Billboards Into Bags / Comment bien se payer l’affiche

THE ORIGINAL? Heineken – Bags made of recycled billboards– 2009 Source : Adsoftheworld Agency : JWT, San Juan (Puerto Rico)	LESS ORIGINAL Chevrolet Cruze – Bags made of recycled billboards – 2012 Source : Adsoftheworld Agency : Mac Laren Mc Cann (Canada)

Post pobrano z: Prison Ad Break / Prisonniers de la même idée?

THE ORIGINAL? Anti Drug-trafficking campaign– 2008 Source : Cannes Archive Online, Agency : JWT Barcelona (Spain)	LESS ORIGINAL Amnesty International / Guantanamo – 2012 Source : I Believe in Adv, Agency : Garbergs, Stockholm (Sweden)

Post pobrano z: Slippery puddle / Double salto arrière

Click here to view the embedded video.
THE ORIGINAL? Pirelli Tyres TV Commercial – 2001 Source : Cannes GOLD LION School : Young & Rubicam (Argentina)	LESS ORIGINAL Piaggio MP3 “You’re safe as long as you’re on it” – 2012 Source : Adsoftheworld Agency : Adler Chomsky Grey, Tel Aviv (Israel)

Post pobrano z: Spray Painted Cars / Un chef d’œuvre… de copie?

Post pobrano z: Diftype
Niklas updates his portfolio with an illustration of Skrillex for The 54th Grammy’s – We Are Music Campaign.