Archiwum kategorii: Adv

Ford Mustang: 10 million stories

Post pobrano z: Ford Mustang: 10 million stories

Design, Online
Ford

In 1964, the first-ever Ford Mustang rolled off the production line. 10 million Mustangs later, the inspiration continues. For 55 years, the Ford Mustang has fueled millions of stories around the world— sparking new adventures, inspiring competition, filmmakers and song writers; becoming memories, and steering the course of history. To commemorate the 10 millionth Mustang made we created a gallery online representing some of the most impactful and timeless cultural stories inspired by the Mustang.

Advertising Agency:GTB, Dubai, United Arab Emirates
Creative Director:Richard Copping,  Tala Ali
Senior Art Director:Thiago Neves
Content and UX Strategist:Ayman Jaber
Social Media Manager:Roy Sfeir
Senior Designer:Fernando Zornoff
Digital Designer:Sahar Iqbal

Qualitá: Adoption Test

Post pobrano z: Qualitá: Adoption Test
Online
Qualitá

Based on trend that shows pets being treated as children, we created for Qualitá, in partnership with animal protection institutions, a digital tool to give visibility to dogs and cats abandoned to find a home. The idea is to play with the couples’ curiosity in discovering the face of a future child, but surprise them with a pet for adoption.

Advertising Agency:BETC, São Paulo, Brazil
Ceo:Erh Ray
Executive Creative Director:Andrea Siqueira
Creative Directors:Romolo Megda, Laura Azevedo
Copywriter:Bruno Ramalho
Art Director:Felipe Pires
Brand & Business:Monica Moraes, Raquel Hipolito, Debora Vieira, Maria Silvia Freire
Technology:Jeferson Rodrigues, Rodrigo Dalonso, Francisco Lima
Production:Anna Luiza Ferraz, Andrea Carmassi
Photographer:Genga Estúdio

Qualitá: Adoption Test

Post pobrano z: Qualitá: Adoption Test
Online
Qualitá

Based on trend that shows pets being treated as children, we created for Qualitá, in partnership with animal protection institutions, a digital tool to give visibility to dogs and cats abandoned to find a home. The idea is to play with the couples’ curiosity in discovering the face of a future child, but surprise them with a pet for adoption.

Advertising Agency:BETC, São Paulo, Brazil
Ceo:Erh Ray
Executive Creative Director:Andrea Siqueira
Creative Directors:Romolo Megda, Laura Azevedo
Copywriter:Bruno Ramalho
Art Director:Felipe Pires
Brand & Business:Monica Moraes, Raquel Hipolito, Debora Vieira, Maria Silvia Freire
Technology:Jeferson Rodrigues, Rodrigo Dalonso, Francisco Lima
Production:Anna Luiza Ferraz, Andrea Carmassi
Photographer:Genga Estúdio

Qualitá: Adoption Test

Post pobrano z: Qualitá: Adoption Test
Online
Qualitá

Based on trend that shows pets being treated as children, we created for Qualitá, in partnership with animal protection institutions, a digital tool to give visibility to dogs and cats abandoned to find a home. The idea is to play with the couples’ curiosity in discovering the face of a future child, but surprise them with a pet for adoption.

Advertising Agency:BETC, São Paulo, Brazil
Ceo:Erh Ray
Executive Creative Director:Andrea Siqueira
Creative Directors:Romolo Megda, Laura Azevedo
Copywriter:Bruno Ramalho
Art Director:Felipe Pires
Brand & Business:Monica Moraes, Raquel Hipolito, Debora Vieira, Maria Silvia Freire
Technology:Jeferson Rodrigues, Rodrigo Dalonso, Francisco Lima
Production:Anna Luiza Ferraz, Andrea Carmassi
Photographer:Genga Estúdio

Porta: #stayathomebabies

Post pobrano z: Porta: #stayathomebabies

Film
Porta

The one thing we’ve learnt from past curfews: when couples are forced to stay at home for long periods of time, we’ll see the number of births peak roughly nine months later. German furniture retailer, Porta used this statistic to create a cheeky film with an equally cheeky offer: buy a bed now and with the #StayAtHomeBabies campaign, you can get a free crib nine months later.

Advertising Agency:Jung von Matt / Spree, Germany
Managing Director:Sven Rebholz, Jan Harbeck
Executive Creative Director:Jan Harbeck
Creative Director:Johannes Hicks, Nicolas Linde
Art Director:Christopher Schneider, Josefine Nass, Greta Attinger
Copywriter:Sebastian Stumpf, Benjamin Baum
Producer:Sergii Eisenstadt
Director:Laura Imkamp
Client Service Director:Sascha Lutzius
Account Director:Jana Bähr
Junior Project Manager:Yasmin Laerum
Account Director Social Media:Nadine Weiskircher
Account Director Digital:Anne Kammeier

Porta: #stayathomebabies

Post pobrano z: Porta: #stayathomebabies

Film
Porta

The one thing we’ve learnt from past curfews: when couples are forced to stay at home for long periods of time, we’ll see the number of births peak roughly nine months later. German furniture retailer, Porta used this statistic to create a cheeky film with an equally cheeky offer: buy a bed now and with the #StayAtHomeBabies campaign, you can get a free crib nine months later.

Advertising Agency:Jung von Matt / Spree, Germany
Managing Director:Sven Rebholz, Jan Harbeck
Executive Creative Director:Jan Harbeck
Creative Director:Johannes Hicks, Nicolas Linde
Art Director:Christopher Schneider, Josefine Nass, Greta Attinger
Copywriter:Sebastian Stumpf, Benjamin Baum
Producer:Sergii Eisenstadt
Director:Laura Imkamp
Client Service Director:Sascha Lutzius
Account Director:Jana Bähr
Junior Project Manager:Yasmin Laerum
Account Director Social Media:Nadine Weiskircher
Account Director Digital:Anne Kammeier

Porta: #stayathomebabies

Post pobrano z: Porta: #stayathomebabies

Film
Porta

The one thing we’ve learnt from past curfews: when couples are forced to stay at home for long periods of time, we’ll see the number of births peak roughly nine months later. German furniture retailer, Porta used this statistic to create a cheeky film with an equally cheeky offer: buy a bed now and with the #StayAtHomeBabies campaign, you can get a free crib nine months later.

Advertising Agency:Jung von Matt / Spree, Germany
Managing Director:Sven Rebholz, Jan Harbeck
Executive Creative Director:Jan Harbeck
Creative Director:Johannes Hicks, Nicolas Linde
Art Director:Christopher Schneider, Josefine Nass, Greta Attinger
Copywriter:Sebastian Stumpf, Benjamin Baum
Producer:Sergii Eisenstadt
Director:Laura Imkamp
Client Service Director:Sascha Lutzius
Account Director:Jana Bähr
Junior Project Manager:Yasmin Laerum
Account Director Social Media:Nadine Weiskircher
Account Director Digital:Anne Kammeier