Archiwum kategorii: Adv

Futureo: The Cicada and the Ant

Post pobrano z: Futureo: The Cicada and the Ant

The Cicada and the Ant, a famous French tale written by Jean de la Fontaine, confronts two symbolic characters. The first one, the Cicada, represents fun, idleness and carefree spending, the second one, the Ant, represents thrift, discipline and savings. For 400 hundred years, these two characters have been separated. But not anymore with the new Futureo cash back program.

Advertising Agency: Herezie, Paris, France
Creative director: Andrea Stillacci
Art Director: Sebastien Boutebel
Copywriter: Jean-Laurent Py
Illustrator: Tanino Liberatore
Head of Strategy: Luc Wise
Agency Producer: Marion Liebschutz


Gaia Salon: Wood

Post pobrano z: Gaia Salon: Wood

“Natural wood finish hair colors. Gaia Salon”

Advertising Agency: Out of the Box, New Delhi, India
Art Directors: Viral Pandya, Guneet Pandya
Copywriters: Viral Pandya, Guneet Pandya Sabu Paul
Photographer: Sunil Gupta
Post Production: Ajay Yadav, Sunil Singh


A little too close? / Un peu trop proches?

Post pobrano z: A little too close? / Un peu trop proches?

close2009 close2011
THE ORIGINAL?
Cellucom – 2009
Headline : “concentrate on the road
not your conversation”
Source : Adsoftheworld
Agency : Memac Ogilvy & Mather Dubaï (UAE)
LESS ORIGINAL
Public Interest Message by Onida Mobile – 2011
Headline : “If you’re on the phone,
you’re not watching the road”
Source : Adsoftheworld
Agency : McCann Worldwide Mumbai (India)