Archiwum kategorii: Adv

The Israel Women’s Network: Prostitution

Post pobrano z: The Israel Women’s Network: Prostitution

“Thousands of women in Israel are held against their will in the prostitution industry. Don’t be an accomplice.”

Advertising Agency: Mccann Erickson, Tel Aviv, Israel
VP Creatives: Tal Raviv, Eldad Weinberger
Creative Director: Sigal Abudi
Art Director: Dana Moshkowitz
Copywriter: Ami Alush
Photographer / Graphic Designer: Yan Fedoroff
Published: December 2009


The idea that kills (2 times) / L’idée qui tue! (deux fois)

Post pobrano z: The idea that kills (2 times) / L’idée qui tue! (deux fois)

THE ORIGINAL?
Citroën (Xara Picasso) – 2002
Source : AdLand
Agency : EURO RSCG Wnek Gosper (UK)
LESS ORIGINAL :
Audi A5 / Spec commercial, Ghost Ad – 2009
Source : YouTube & Adland
Agency : Unknown (please help!)
Copier une si fameuse pub, c’est quasiment un suicide créatif. Et les auteurs de ce ghost censé leur faire “un doss qui tue” ont intérêt à rester bien cachés s’ils ne veulent pas être grillés.
3 people like this post.

Dick size vs screen size / Une belle grosse paire… de blagues lourdes

Post pobrano z: Dick size vs screen size / Une belle grosse paire… de blagues lourdes

THE ORIGINAL?
Connexion 16/9 TV Stores – 2008
Source : CB News
Agency : Hémisphère Droit (France)
Synopsis : A man seems to be talking about the size of his own dick. But finally we understand he was talking about the TV screen width!
LESS ORIGINAL :
Vivastreet.fr Classifieds website – 2010
Source : CB News
Agency : Buzzman (France)
Synopsis : A woman seems to be talking about the size of the guys dick. But finally we understand she was talking about the TV screen width!
Sur ce cas une question me brûle les lèvres : est-ce qu’une même blague graveleuse est considérée comme beauf et “gauloise” quand elle est faite par une agence tradi et “cool” et “fun” quand c’est l’oeuvre d’une agence “virale” et branchée comme Buzzman?
8 people like this post.

Macintosh Classic / Pomme C, Pomme V

Post pobrano z: Macintosh Classic / Pomme C, Pomme V

applefix2001 applefix2009
THE ORIGINAL?
On Computing “Apple Repair-Service” – 2001
Source : Cannes BRONZE Lion,
Agency : Scholz & Friends Berlin (Germany)
LESS ORIGINAL :
MacHerman “Mac Repair Service” – 12/2008
Source : Adsoftheworld
Agency : New Message Amsterdam (Netherlands)
Même idée, même mise en page… une photocopie parfaite. Et dire que l’agence qui a “conçu” cette redite s’appelle “new message”…
9 people like this post.

Cats in a mouse hole / À la queue leu leu…

Post pobrano z: Cats in a mouse hole / À la queue leu leu…

mousehole2001 mousehole2009
THE ORIGINAL?
Diet Pepsi – 2001
Source : CANNES Shortlist
Agency : BBDO Bangkok (Thaïland)
LESS ORIGINAL :
KY Lubricant Gel – 2009
Source : Adsoftheworld
Agency : Kolle Rebbe Hamburg (Germany)
La même idée exploitée par deux produits différents… quelle est la meilleure manière de passer au travers d’un trou de souris? Je donne ma langue au chat!
6 people like this post.

Sex Cinema Venus: 8mm Bush

Post pobrano z: Sex Cinema Venus: 8mm Bush

“Vintage porn on 8mm. Now at Sex Cinema Venus.”

Sex Cinema Venus is the oldest Sex Cinema in the Red Light District in Amsterdam. For their special programme, the viewing of 8mm vintage porn, FHV/BBDO created an outdoor poster to attract tourists visiting the Red Light District. Made from left-overs of old 8mm sexfilms we photographed a very recognizable shape referring to an icon from seventies porn: the female bush.

Advertising Agency: FHV/BBDO, Amsterdam, The Netherlands
Creative Directors: Martin Cornelissen, Mark Muller
Art Directors: Joris van Elk, Peter Hamelinck
Copywriter: Joris van Elk, Peggy van Neer
Illustrator: Bas de Graaf
Photographer: Peter Hamelinck
Retouch: Mont Blanc
Published: December 2009

Shield Security : Jobcases

Post pobrano z: Shield Security : Jobcases

Shield Security, a security company based in Amsterdam, is looking for experienced colleagues. These days it is particularly hard to find good security personnel. That’s why special Jobcases were created: briefcases containing a recruitment message written in steel letters. When scanned at airports and other public locations, working security officers can read Shield Security’s surprise job advert clearly. Apart from special promo teams, Shield Security uses the briefcases whenever they travel.

Advertising Agency: New Message, Amsterdam, The Netherlands
Concept: Chris Sant, Dieuwer Bulthuis, Hugo Rütter, Lennart Wienecke
Account/PR: Catherine Dijkstra
Released: December 2009