Archiwum kategorii: Adv

Motor Show: Toys

Post pobrano z: Motor Show: Toys

“Come and play.”

Campaign for the Motor Show Exhibition in Bologna, an international car show.

Advertising Agency: Armando Testa, Milan, Italy
Creative Directors: Nicola Lampugnani, Francesco Guerrera
Art Director: Nicola Rinaldi
Copywriter: Federica Saraniti Lana
Photographer: LSD
On air: November 2009

Lego: Dragon

Post pobrano z: Lego: Dragon

“Unleash your Lego.”

Advertising Agency: McCann, Oslo, Norway
Art Director: Geir Florhaug
Copywriter: Frank Standal Dybhavn
AD assistant: Robin Hagen, Nettan Stubberud
Account Director: Paal Tarjei Aasheim
Photographer: Svein Utigard
Published: December 2009

Tarzan without the jungle / Ça la fout “mâle” ?

Post pobrano z: Tarzan without the jungle / Ça la fout “mâle” ?

tarzan
THE ORIGINAL?
WWF “15m2 of rainforest disappears evry minute” – 2008
Source : EPICA 2008 Gold, Eurobest 2008 Bronze
Agency : Uncle Grey (Denmark)
LESS ORIGINAL :
Ademe – 2009
Source : Youtube, Dailymotion…
Production Company : www.odeon-cie.com (France)
À ce niveau là ça ressemble plus à une “adaptation” qu’autre chose… sauf que ce sont deux organismes différents dans deux pays différents. C’est vraiment la loi de la jungle (qui demeure même quand la jungle disparait)
5 people like this post.

What to do in case of theft? / Que faire en cas de vol?

Post pobrano z: What to do in case of theft? / Que faire en cas de vol?

stolen2001 stolen2009
THE ORIGINAL?
Hollard Insurance
(fake classifieds ads page) – 2001
Source : SILVER LION
Agency : Net#Work BBDO (South Africa)
LESS ORIGINAL :
Arag Insurance (fake classifieds ads page) – 2009
Source : Adsoftheworld
Agency : Butter (Germany)
Que faire en cas de vol? demande l’annonce de droite… bonne question pour une idée volée. Appeler Joe la pompe?
5 people like this post.

Twix: Crooked face

Post pobrano z: Twix: Crooked face

Advertising Agency: AlmapBBDO, São Paulo, Brazil
VP Creatives: Dulcidio Caldeira & Luiz Sanches
Creatives: Dulcidio Caldeira, Cezar Herszkowics, Marco Monteiro, Renato Fernandez
Agency Producer: Egisto Betti
Production Company: Hungry Man/ Brazil
Director: Bryan Buckley
Executive Producer: Alex Mehedff, Renata Dumont
DP: Scott Henriksen
Line Producer: Rodrigo Castello
Post Production Supervisor: Rodrigo Oliveira
Editor: Paulo De Barros
Post Production/3D: Tribbo Post
Audio Prod Co.: Raw Audio Production
Song: “On The Sunny Side Of The Street”

Royal Canin: Drooling dog

Post pobrano z: Royal Canin: Drooling dog

We booked two billboards placed face to face, each on one side of a small street. One of the billboards shows the close portrait of a dog (of the breed Gread Dane) on a plain white background. The dog looks directly to the billboard in front of him, he has a longing expression on his face, is magnetised of what he sees. The sight of the billboard he is faced with obviously makes his mouth water: his drool drops from his tongue and ponds beneath the billboard. (We created this puddle with jam sugar that dropped from a simple installation of a canister and a tube.) On the other side of the street the viewer sees, what fascinates the drooling dog: The huge picture of “Royal Canin Great Dane” dog food!

Advertising Agency: Heye & Partner, Hamburg, Germany
Creative Director: Karsten Kuhn
Copywriter: Jost Kaehler
Art Directors: Linda Tiemann, Julia Hellwege
Photographers: Dog: Holger Kirk; Packshot: Thomas Schmitz
Production Company: Media booking: OMG Outdoor GmbH, Hamburg; Printing: Staudigl-Druck GmbH & Co. KG, Donauwörth; Placarding: awk Außenwerbung GmbH, Hamburg
Agency Producer: Corinna Bonsen
Account Executives: Jana Kruse; Image Editing: Max Hornäk, Installation: André Martens

Wildaid: Shark, Bear, Elephant

Post pobrano z: Wildaid: Shark, Bear, Elephant

“No buying. No selling. No slaughter.”

The actual glass in front of these posters was fractured as though a bullet had been shot through it. In the bullet hole is a coin suggesting that if you spend a cent on the illegal trade of endangered animals you may as well pull the trigger yourself.

Advertising Agency: JWT, Shanghai, China
Executive Creative Directors: SheungYan Lo, Yang Yeo
Creative Directors: Grace Liu, Roy Yeo, Cecilia Zhu
Art Directors: Daisy Zeng, David Mo
Copywriter: Jun Qian
Digital Imaging: Xin He Imaging